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InDigital Connect

8 OCTOBER 2014
Bury-St-Edmunds, Suffolk

Introduction

This event will help businesses understand digital in layman’s terms, remove the hype and increase understanding of how business needs can be met using digital technology online and on mobile.

Digital businesses can attend to promote their offerings, network and collaborate to meet East Anglia’s business needs, whilst learning from their peers’ experiences.

Themes

Market Research

Market Research

Key to any successful business is keeping track of your competitors and analysing your customers and market. There are a plethora of opportunities online to get real-time information on your market place at a fraction of the cost of surveys and focus groups.

How can you tap into this source of powerful business research data?

Ecommerce

Ecommerce

UK online shoppers look to spend £107Bn online in 2014, but the world of e-commerce is not the sole domain of the likes of Amazon, any business can take advantage of the growth of online buying.

How do we turn traffic into profit by increasing online conversions and targeting profitable customers?

Customer Services

Customer Services

In the world of social media and online, your business has to be responsive, agile and be able to treat every customer as an individual typically resounding in minutes, not hours.

How can you save money in your business using digital services for customer services instead of being swamped by enquiries?

Marketing

Marketing

With 44.6m internet users alone in the UK how do we target customers relevant to our market?

How does a business increase its reach online cost effectively, whilst targeting relevant customers using SEO, social media or PPC advertising, content marketing or mobile apps?

Each theme will be covered by three industry experts. They will present a bite-sized pitch of the most important take away from each area in 15 mins or less. There will be Q&As for the three experts for 10 mins after the first three talks.

Schedule:

  • 13:30 – Networking
  • 13:45 – Intro to InDigital Plans and Our Network
  • 14:00 – Marketing
  • 15:00 – Customer Service
  • 16:00 – E-commerce
  • 17:00 – Market Research / Competitive Analysis
  • 18:00 – Networking at the Doodle bar (time for drink and catch-up!) – Company Demos

Speakers – Have you got what it takes?

The team here will be finalising the fab speaker schedule over the next few weeks but if you think you have got what it takes and would like to be considered, please email co-founder Aime Southgate.

Speakers

INTRODUCING…

13:30 Andrew Walker – Supervillain 

InDigital Co-Founders Matt Anderson & Simon Grice

Alex Till, CEO Menta

14:00 MARKETING: 
 lyndseytrainer
Lindsey Trainer -Business Mapper Profil
Talk: Getting customer sales online: Where to start?
Simon Badman
Simon Badman - Partner, SocialB - Profile 
Talk: Beyond Fans, Followers, Likes and Views
15:00 CUSTOMER SERVICE:
mattmontage
Matt Anderson - Co-Founder Montage Communications - Profile.
Talk: Why social media customer service is the first vital step to success
domdavis
Dom DavisHead of Software Development, Rainbird. Profile
Talk: Rainbird is…how you can make your website a customer service asset

16:00 E-COMMERCE

Measured Brilliance

Sam Parnell - Measured Brillance - Profile. 
Talk: eCommerce – Saving the High Street by Selling Online
robmasson
Rob Masson - MD - MIUK  - Profile 
Talk: The importance of responsive website design in a mobile led world
hollystibbon
Holly Stibbon - Director at Smartmessenger Email Marketing - Profile
Talk: What Email Marketing can ‘really’ do for you
 oliwatts
Oli Watts – Head of Digital & Communications – East of England Co-operative Society Ltd
Talk: Coming soon!

 

17:00 MARKET RESEARCH & COMPETITVE ANALYSIS 

ian-miller

Ian Miller - Head of SEO – Crafted - Profile
Talk: Competitor and consumer intelligence in the digital age – find out what they’re doing and why

jovertigan
Jo Vertigan - MD Obidos Consulting, solving blue chips digital headaches and bootstrapping Awedience.  Profile
Talk: Digital Transformation fad or fundamental?
   
 
Jamie Riddell – Co-founder BirdSong: On Demand Social Analytics- Profile
Talk: How to gain competitive insight for your social campaigns without ‘Robin’ the bank.
 

About InDigital

InDigital EA’s mission is to promote the digital marketing talent in East Anglia, raise the profile of the industry, share best practice and fill the digital skills gap.

We want to educate businesses of the advantages of using digital technologies and digital marketing such as web design, mobile, social media, SEO, and software development.

Our events will aim to educate any business interested in applying this technology and connect local talent and agencies with them to help.

Ultimately we are seeking to communicate that there is no need to go to London to get the best people or agencies, as we have lots of talent right here. We want East Anglia to been a well-known hub of digital innovation.

Our aims:

Despite being only established in May 2014,  as an organisation we have the following  ambitious aims:

  •  To connect all the digital hubs, agencies and freelancers across the region with business leaders and raise the profile of the digital industry in East Anglia. We are launching an online network to do this in late 2014.
  • Provide events and networking opportunities for the digital industry, to connect with businesses that require their skills and expertise. We plan two main events a year with numerous informal meetings or tweet ups.
  • To create a digital hub and shared work space to aid digital SMEs to grow and collaborate in the region, with business mentors to aid growth and super-fast broadband
  • Establish a kite mark of quality for training and services to provide businesses with piece of mind.

Subscribe to our blog to follow our journey and learn about the breadth and depth of talent in East Anglia here.

How can we get involved?

We are a not-for-profit organisation. So we need your help to keep the servers running!

Any support would be welcomed either by buying tickets or sponsoring our events.

We will be offering a network sponsor package for the online, offline and hub at InDigital East Anglia shortly. Contact us for details.

In addition we are looking for guest bloggers or speakers at our events, if you are interested and based in East Anglia, please do email us.

Who are InDigital East Anglia?

Co-founders are:

Supporters are:

Partners

Summer Isle Films
Adnams
Menta
West Suffolk College
West Suffolk Business Festival
Montage Communications
ideas.org

Themes

Market Research

Market Research

Key to any successful business is keeping track of your competitors and analysing your customers and market. There are a plethora of opportunities online to get real-time information on your market place at a fraction of the cost of surveys and focus groups.

How can you tap into this source of powerful business research data?

Ecommerce

Ecommerce

UK online shoppers look to spend £107Bn online in 2014, but the world of e-commerce is not the sole domain of the likes of Amazon, any business can take advantage of the growth of online buying.

How do we turn traffic into profit by increasing online conversions and targeting profitable customers?

Customer Services

Customer Services

In the world of social media and online, your business has to be responsive, agile and be able to treat every customer as an individual typically resounding in minutes, not hours.

How can you save money in your business using digital services for customer services instead of being swamped by enquiries?

Marketing

Marketing

With 44.6m internet users alone in the UK how do we target customers relevant to our market?

How does a business increase its reach online cost effectively, whilst targeting relevant customers using SEO, social media or PPC advertising, content marketing or mobile apps?

Each theme will be covered by three industry experts. They will present a bite-sized pitch of the most important take away from each area in 15 mins or less. There will be Q&As for the three experts for 10 mins after the first three talks.

Schedule:

  • 13:30 – Networking
  • 13:45 – Intro to InDigital Plans and Our Network
  • 14:00 – Marketing
  • 15:00 – Customer Service
  • 16:00 – E-commerce
  • 17:00 – Market Research / Competitive Analysis
  • 18:00 – Networking at the Doodle bar (time for drink and catch-up!) – Company Demos

Speakers – Have you got what it takes?

The team here will be finalising the fab speaker schedule over the next few weeks but if you think you have got what it takes and would like to be considered, please email co-founder Aime Southgate.

Introduction

This event will help businesses understand digital in layman’s terms, remove the hype and increase understanding of how business needs can be met using digital technology online and on mobile.

Digital businesses can attend to promote their offerings, network and collaborate to meet East Anglia’s business needs, whilst learning from their peers’ experiences.

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Venue

The Hunter Club, 31 Saint Andrew’s Street South, Bury Saint Edmunds, Suffolk IP33 3PH

Social

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Home Ps


InDigital Connect

8 OCTOBER 2014
Bury-St-Edmunds, Suffolk

bg image
bg image

Venue

The Hunter Club, 31 Saint Andrew’s Street South, Bury Saint Edmunds, Suffolk IP33 3PH

About InDigital

InDigital EA’s mission is to promote the digital marketing talent in East Anglia, raise the profile of the industry, share best practice and fill the digital skills gap.

We want to educate businesses of the advantages of using digital technologies and digital marketing such as web design, mobile, social media, SEO, and software development.

Our events will aim to educate any business interested in applying this technology and connect local talent and agencies with them to help.

Ultimately we are seeking to communicate that there is no need to go to London to get the best people or agencies, as we have lots of talent right here. We want East Anglia to been a well-known hub of digital innovation.

Our aims:

Despite being only established in May 2014,  as an organisation we have the following  ambitious aims:

  •  To connect all the digital hubs, agencies and freelancers across the region with business leaders and raise the profile of the digital industry in East Anglia. We are launching an online network to do this in late 2014.
  • Provide events and networking opportunities for the digital industry, to connect with businesses that require their skills and expertise. We plan two main events a year with numerous informal meetings or tweet ups.
  • To create a digital hub and shared work space to aid digital SMEs to grow and collaborate in the region, with business mentors to aid growth and super-fast broadband
  • Establish a kite mark of quality for training and services to provide businesses with piece of mind.

Subscribe to our blog to follow our journey and learn about the breadth and depth of talent in East Anglia here.

How can we get involved?

We are a not-for-profit organisation. So we need your help to keep the servers running!

Any support would be welcomed either by buying tickets or sponsoring our events.

We will be offering a network sponsor package for the online, offline and hub at InDigital East Anglia shortly. Contact us for details.

In addition we are looking for guest bloggers or speakers at our events, if you are interested and based in East Anglia, please do email us.

Who are InDigital East Anglia?

Co-founders are:

Supporters are:

Social